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Pantene Set to Announce New Star Spokesperson

Posted by Ali | Wednesday March 31, 2010 Leave a comment
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April 1st, Pantene is hosting a live webcast with current spokesperson, Stacy London at 12pm EST to announce their new "unexpected" spokesperson. We don't have any details as to who this person is, but it's a celebrity that they say is sure to raise a few eyebrows.

Pantene has been partnering with TV stars since the 80s with Kelly “Don’t Hate Me Because I’m Beautiful” LeBrock and other notable women such as Kelly Ripa, Maria Menounos, and recent additions Padma Lakshmi and Stacy London. The new star will help launch the Brand’s redesign, slated for May 2010.

Julie Marchant-Houle, Marketing Director, North America Hair Care for P&G says: “We’re incredibly excited about who the latest addition to the Pantene family will be, especially because it’s going to surprise a lot of people. Pantene is celebrating its biggest redesign in more than a decade and we wanted to mark it with a major departure from anything we’ve done before. I can tell you that she – or he – will have unbelievable hair."

I don't know... I just can't picture a Dude running his fingers through his glossy locks in slow motion. You?

Pantene reps are tight lipped on the announcement, they wouldn't even tell us who it is, so we'll just have to wait and see. If you'd like to watch the live webcase, you can view it here or log in today and Thursday on their facebook fan page or their Twitter stream @Pantene for clues.

Any guesses?


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