The Almay Intense I-Color Powder Shadow (001 Trio for Browns) comes with three eye-shadows - a purple for all-over lid colour, a deep brown for the crease, and a light champagne colour as a highlighter. The combination of these colours has the intended purpose of intensifying brown coloured eyes.

The eye-shadows have an almost creamy soft consistency and has a satin finish once applied. I found that the applicator provided does not do a good job of packing on the shadow and I have to use my own eyeshadow brush. The brown and champagne colours were very pigmented, highly blendable, and applied on smoothly. The champagne eyeshadow works beautifully as a highlighter colour.

The purple eyeshadow, on the other hand, was very chalky and did not apply on as smoothly as the other two. It is not very pigmented nor is it buildable. No matter how much eyeshadow I used, it was still not very vibrant even when a base was applied.

Instructions are given on how to apply the shadows on the packaging so this eyeshadow trio would be good for someone who is a beginner to make-up and is still learning what colours might go well together. I don't know if it lives up to the claim of intensifying your eye colour however.

I find this product to be average. I would buy it again just for the brown and champagne eyeshadow but I could do without the purple.