Great great great liquid foundation! Once again, this was a gift. I know I put that I purchased it, but I didn't. It wouldn't let me go to the next screen! lol Regardless, I really like this product. I've never used Almay before and I am pleasantly surprised. Just one little pump of the bottle covers my entire face. It does last all day and it doesn't make my face oily like other foundations have after wearing for a couple of hours. I will buy this when I run out! But, I don't know about paying that much $$ for it. I'll have to shop around.