This is a very good toothpaste. I received a deluxe sample sample size and couldn't really see any whitening effects. However, I would like to buy a full size of this and hopefully see those results. The only thing I would wish is the flavour to be a bit stronger because I like that in a toothpaste.

I love the clean fresh taste. The price is comparable to other similar brands. It also has a clean fresh taste in your mouth after you use it .I thought it would be gritty with the baking soda ,but it was not .