100% OF CHICKS DIG IT
So I was really disappointed with this product at first, but I found a technique that makes it really straighten (at least for small portions of your hair). I have pretty curly hair and this actually makes it straight enough that it looks like I used a straightening iron. I apply it (to my bangs) and then use a brush with thick bristles to smooth it in and then I clip them back. By the time they dry, they are nice and straight. This also works if you apply it to the top of your hair and then put it in a low bun. It makes your hair look straighter on top and then you have nice loose curls at the ends. I don't see much of a difference if you apply it and then use a straightening iron or blow dryer. The product itself is weightless and not greasy, which I like and it has a very subtle scent.
These reviews are the subjective opinions of ChickAdvisor members and not of ChickAdvisor Inc.