The Fresco, but better. The Loft by Bloom raises an extra 6 inches to put baby in command at the breakfast bar or counter top. Loaded with features, the Fresco Loft Bloom is beautiful, functional, and simple to adjust. Bloom's european design team created the Fresco Loft Bloom to provide families with a feeding and resting chair for baby that reflects today's concepts of living and dining space. Engineered to integrate advanced functionality, such as 360° rotation and exclusive easy-lift height adjustment with unique cocoon-like form, the Fresco Loft Bloom revolutionizes baby chair design and brings premium quality infant fashion into the contemporary home for the first time.