I absolutely love this mascara! It's never clumpy, and I only need a few coats to get my lashes incredibly long. It's easy to take off with just regular cleanser, so no eye makeup remover required. And the price is great, especially when compared to higher end brands that do the same thing.

I am not a big one to wear makeup on a regular basis, however I got this mascara free with my shoppers points not long ago and I love it. I like that I dont end up with clown eyes. And if I fall asleep with it on I dont wake up looking like a raccoon however it washes off nicely. I am not to sure if I will buy anything else anymore. :)

I LOVE THIS MASCARA ! I'm never going back to my old one this is the first cheap mascara that works well it lengthens and thickens my eyelashes.

I love this mascara!! I believe that you do NOT need to spend a lot on a mascara, because they only last about 2 or 3 months anyways, regardless of how much you spend on it.
I find that I do not need an eyelash curler with this mascara, because it reallyyy lenghthens your lashes.
Great mascara!

One of my staple mascaras! This stuff is really lengthening, which I love, but doesn't do much for thickening. I usually use it as a base mascara then put a volumizing one overtop, and the combo is always perfect. Super cheap (like $5), and comes in a variety of shades (my favourite is very black). I usually get their waterproof one, and it doesn't smudge or flake during the day.

My staple mascara! Gives great length and lift, and I love the waterproof one...works very well at staying on, doesn't flake or run, and isn't impossible to get off afterwards.

This is a great lengthening mascara, it applies very nice and the brush is not so long as to make putting it on hard/get everywhere but on your eyes.

By far my favourite day mascara.
Brush is perfect, long and thin with a slight curve to hug the shape of your lashline. It goes on so nicely, and gives great lift and length at the same time. I always get the waterproof one and it goes on just as nicely as the regular, lasts all day, and comes off really easily with my makeup remover.

The best thing about this is that it doesn't flake off everywhere. I always sleep in my makeup, and with other mascaras i'll sometimes wake up with black flakes all over my pillows and in my eyes! Eek! But not with this gem.

Price is amazing, and i've used the brown shade as well in summer and love it just as much.

Im not so crazy about this mascara. I think someone mentioned that you have to apply like a million coats for it to work. I personally dont like this product because it doesnt make my lashes look longer, if anything i feel like its showing how short they are cause it leaves them with stubby like tips. Also i dont like that it makes clumps of lashes, they seem to stick together unlike other mascaras.

I want to like this for the price and the wide availability of this product. but as far as mascaras go, this hardly works. the best I can equate it to is when you notice your current brand of mascara is running low, so you have to apply tons of coats to notice you have any on at all.