I was able to catch this brow kit on a great sale making the powder a lost more cost effective than the full price. It was comparable to other brow powders on the market. This is marketed as a universal shade; however, I feel this kit is a bit of a miss in terms of being universal since most people would be best suited for half of the kit. However, the shades that are not a match to your brow shade could be used as eyeshadow.