This product is paraben free , sulfates free , free of synthetic fragrance and synthetic dyes !!! This is important to me . And it smells like fresh grapefruit . I have been using it for about two weeks morning and night on my face ,neck , and even the back of my hands so far I am in love ! Finding a product that makes my face look and feel nourished in the winter makes me happy . I found a face serum that is paraben free smells great works for only $19.00 Canadian !!!