Smart kids brush their teeth a lot. After every time they eat something. Maybe the more you brush the smarter you get? Let us know. Great flavor that kids love.GOOD FOR YOU BECAUSE... Hydrated Silica: mild abrasive qualities Aloe Vera: healing and soothing Stevia Rebaudiana: natural, sugar-free sweetenerFULL INGREDIENT LIST: Glycerin, Aqua, Hydrated Silica, Zinc Citrate, Xylitol, Natural Flavor, Vaccinium Macrocarpon (Cranberry Fruit), Aloe Barbadensis (Leaf Juice), Chondrus Crispus (Carrageenan), Melaleuca Alternifolia (Tea Tree Leaf Oil), Sorbic Acid, Stevia Rebaudiana (Leaf/Stem Extract), Vaccinium Macrocarpon (Cranberry Seed Oil).This product contains no animal ingredients, artificial colors, or unnecessary chemicals and was not tested on animals.