It's a decent eye shadow. I like shades they offer and this one works well for me. Doesnt last too long though.

According to the website this eyeshadow should have been "Super soft, blendable eye shadow that lasts for up to 8 hours. Creamy pressed powder texture delivers bold colour with long lasting wear".

The only part I agree with is the "super soft" part of it. The rest of it just doesn't seem to match this product. There is nothing bold about this colour. It takes several applications for it to look remotely purple and even then it's not the purple I was hoping for. It just seems to lack pigmentation. I am in no way an expert on make up BUT I have had other eyeshadows that go on nicely in one or two applications and look exactly what I thought they were going to look like.

I have not closed to door to Rimmel products completely but I will not be purchasing this specific eyeshadow again.

I was very disappointed with this product. After a couple uses the shimmer in the middle was gone and I was left with the darker blue on the outside. The price was great, but let's face it, what girl wouldn't spend a couple more bucks for some quality shadow that lasts!