This rice is excellent for a store brand. It is aromatic, fluffy, doesn't stick together, cooks really nice, and it has a guaranteed aged 1 year minimum.

It love to toast this rice before cooking it so really create the aromatic. Add desired rice to your pot on low-med heat, toss the pot to sift the rice around until you start too see a change in color, then add your water and cook normally. Keep an eye on it while toasting so it doesn't burn.

It is very comparable to more expensive Basmati Rices