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Daisy Marc Jacobs Pop-up Tweetshop: Tweets as Money?


This is kind of a cool concept so I thought I would share it with you! 

We all know and love our Marc Jacobs (those Dasiy and Dot fragrances are next level), now imagine getting some MJ swag for the price of a tweet!

On Daisy Day, Marc Jacobs fragrances announced the opening of a Daisy Marc Jacobs Pop-up Tweetshop kicking off during New York Fashion Week. According to the press release, "this immersive retail experience will accept only “social currency”, allowing consumers to post photos using @MarcJacobsFragrances and @MarcJacobsIntl handles and the hashtag #MJDAISYCHAIN on Twitter, Instagram and Facebook to purchase Daisy Marc Jacobs fragrance samples, Marc Jacobs fashion items and accessories."

Each post can be exchanged for a prize, with the most creative posts eligible to receive higher-end fashion items. 

Kind of awesome, no? Unfortunately this will only be taking place in 3 cities: In Soho (NY), Washington Square Park (NY), Union Square (NY), Prenzlauer Berg (Berlin), Distrikt Mitte (Berlin), Friedrichstrasse (Berlin), Covent Garden (London) and Carnaby Street (London). 

It opens  February 7-9 from 11:00AM-7:00PM. 

Would you partake in something like this and tweet for a prize?

Jan 30, 2014 @ 10:24 am

1 Replies



That's a pretty cool idea! I'd be interested in seeing some of the submissions!
Jan 30, 2014 @ 10:43 am

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