For me, this toothbrush was worth every penny. "Santa" put this toothbrush in my sons stocking for Christmas and my son absolutely loves it. I love that it flashes to help little kids know just how long they should be brushing their teeth for. My son used to always try to rush with brushing so now he knows that he needs to keep brushing until the light stops. Perfect for us.

I got this for a decent price and it was a big hit with my son. It is also very practical considering it helps him to learn to brush his teeth for the proper amount of time.