Brighten John Frieda

This shampoo has a rich creamy lather and smells devine. My hair goes dull and yellow. This shampoo has brightened my highlights and letdown a lovely shine. Would definitely recommend for us blondes

Amazing hair range.

I have tried many products in this range, but i always go back to the shampoo and conditioners. They just leave my hair in the best condition, I have coloured hair and I dry and straighten most days. My hair always stays straighter after washing with these products. I tend to get these when they are on offer fir 3 for 2.

Back to highlights

I have been using John Frieda Highlight Activating Brightening Shampoo for over 4 weeks and have noticed a dramatic change in the dimensions of my highlighted hair. I actually have natural blonde highlights and noticed a difference with the first use even though many say it may take up to 2 weeks. I wash my hair every 2-3 days and this shampoo brightens every strand of my dull and lifeless hair. It has made a extreme change without the hair salon cost. It leaves my hair soft and smooth as well. I will continue with this product knowing the amazing results I have experienced.