Hair color maintaining miracle worker.

I recently had my hair dyed purple for the past year. The shampoo helped maintain my color very well in between salon appointments. It also has a very pleasant smell. Definitely recommend to help maintain the color for vivid dyed hair.

Love this shampoo for vibrant color

Definitely like this product. Keeps my hair smelling and feeling amazing and doesnt wash out my bright red color like a lot of other brands. It's a little pricey and can usually only be purchased through a salon but, totally worth it.

Very Impressed!

I was selected to try the MATRIX KEEP ME VIVID SHAMPOO for free and I was impressed with the results. My hair is coloured dark brown with a blonde balayage and the maintenance and upkeep is expensive. My hair pulls reds and brassy colours from years of dyeing which makes it very difficult to maintain the blonde balayage after I leave the salon. I normally use a purple shampoo in between dye jobs, but that only lasts for one or two washes. I was sceptical about just how well this line would work, but can honestly say it exceeded my expectations. I love the coconut smell of the shampoo and the pretty pink, sleek bottles. The product dispenses as a creamy white colour and is super easy to lather and work into wet hair. I have been using this shampoo since dying my hair 2.5 weeks ago and the brass tones in my hair have still not pulled through! Normally I would have had to purple shampoo twice at least already. I can honestly say that this shampoo and hair care line is AMAZING. It is sulphate free and combats mineral buildup in order to keep your hair looking vibrant, fresh and shiny! I will absolutely be purchasing and using this product again and I would recommend this to anyone who colours their hair!