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4.4/5
448 reviews
Rimmel London Kind and Free Mascara Reviews
#8 in Mascara

Description

A clean mascara that works, no compromises. 100% vegan & kind to animals. Free from fragrance, mineral oils, and animal derived ingredients. A clean mascara that delivers conditioning volume & length for up to 36 hours. The formula is infused with organic certified shea butter and biotin.

    4.3/5
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    Recommended? You Betcha!
    July 05, 2022

    True to claims

    The look this mascara gave me was a little overwhelming- I personally prefer really soft, fluffy-looking lashes, and with this mascara they were not especially lengthened or defined, just darkened and thickened a bit. I suspect it's just because the mascara is brand new and very wet, and I'm anticipating it'll apply a lot better in a couple weeks when it's dried out a bit and gotten more waxy. Despite me not loving the way this looked, I can't give it a bad review because it wore so well and actually lived up to the claims on the box! On the day I wore this, I took an unplanned nap with my face smushed into the arm of my couch for a couple hours, and then stayed up late watching a very dramatic movie that prompted some tears. Between the two of these events, most mascaras would have smudged, flaked off, clumped together, or just disappeared, but by the end of the day this Rimmel one looked shockingly similar to when I applied it! Like, it actually looked quite nice, which honestly baffles me. And then on top of that, it was extremely easy to remove! I just used some micellar water on a cotton pad and it came right off without tugging at my lashes or leaving any black racoon rings behind. It also did not sting my eyes whilst crying or removing it, unlike a few other "clean beauty" mascaras I have tried. So I wasn't in love with how it made my lashes look, but I am very impressed with its performance and will be keeping my fingers crossed the application gets better with time!

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    5.0/5
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    Recommended? You Betcha!
    May 20, 2022

    Awesome Lashes🤩

    I don't usually use mascara because I don't like to feel my lashes heavy, but I loved this one, it's fantastic, my lashes look more voluminous, abundant and natural, zero lumps and it doesn't seem like I'm wearing mascara, my eyes look beautiful thanks #Butterfly #ChickAdvisor and #RimmelLondon

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    5.0/5
    Value / Valeur

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    Recommended? You Betcha!
    May 16, 2022

    ❤️❤️❤️❤️❤️❤️❤️❤️❤️

    Superb product for the eyes and gives amazing and natural look to eyes. Very soothing for eyes. It gives natural look to make up and can be used everyday

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    4.0/5
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    Recommended? You Betcha!
    May 15, 2022

    Smooth mascara

    This mascara goes on smoothly without clumping. I appreciate that this is a clean product, I am new to using clean products and interested in using more of these.

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    3.0/5
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    Recommended? Fugheddaboutit!
    May 12, 2022

    Loved it but dried out fast.

    This mascara worked really well. It went on easy and isn't heavy or flaky. I would say this is not a very bold mascara but it gives a nice natural look. After a week however it had already started drying out and was coming out a bit clumpy.

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    5.0/5
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    Recommended? You Betcha!
    May 11, 2022

    Must needed mascara

    My lashes were short, this mascara gives volume and does not smudge and last longer. It gives my lashes a good feel and looks good. Highly recommended!

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    3.0/5
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    Recommended? You Betcha!
    May 11, 2022

    My mom stole it.

    I'm not a big mascara fan but my mother is. She is always on the hunt for new and interesting ones, so when she happened to see I had received this, we'll it became hers. She has raved about it, it's her current go to.

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    4.0/5
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    Recommended? You Betcha!
    May 11, 2022

    Thick lashes

    Long lasting mascara with intense black colour. It glides smoothly on the lashes and give them heavy effect. Lashes look beautiful after applying the mascara and it works whole day for me. Highly recommended.

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    5.0/5
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    Recommended? You Betcha!
    May 11, 2022

    Smooth and natural!

    The wand on this mascara is popular in high-end because its design secures a lot of product to your lashes! It has a very smooth formula that glides to my upper lashes and you can really see the quality of it by observing how it applies to your lower lashes. Its smooth formula makes it look natural and long!!

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    4.0/5
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    Recommended? You Betcha!
    May 11, 2022

    Great mascara!

    I’m always hesitant to use waterproof mascara because I find it oily but this one is great! It doesn’t flake off or leave any residue. You definitely need a remover to take it off though, soap doesn’t work.

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    These reviews are the subjective opinions of ChickAdvisor members and not of ChickAdvisor Inc.