We would like to send you notifications on the latest Product Review Club offers.

4.4/5
131 reviews
Rimmel London Kind and Free Mascara Reviews
#8 in Mascara

Description

A clean mascara that works, no compromises. 100% vegan & kind to animals. Free from fragrance, mineral oils, and animal derived ingredients. A clean mascara that delivers conditioning volume & length for up to 36 hours. The formula is infused with organic certified shea butter and biotin.

    4.0/5
    Value / Valeur

    Quality / Qualité

    Effectiveness / Efficacité

    Recommended? You Betcha!
    May 15, 2022

    Smooth mascara

    This mascara goes on smoothly without clumping. I appreciate that this is a clean product, I am new to using clean products and interested in using more of these.

    Flag as Spam
    Review collected via Butterly Logo
    Member tried this product as part of the Product Review Club®
    4.0/5
    Value / Valeur

    Quality / Qualité

    Effectiveness / Efficacité

    Recommended? You Betcha!
    May 11, 2022

    Thick lashes

    Long lasting mascara with intense black colour. It glides smoothly on the lashes and give them heavy effect. Lashes look beautiful after applying the mascara and it works whole day for me. Highly recommended.

    Flag as Spam
    Review collected via Butterly Logo
    Member tried this product as part of the Product Review Club®
    4.0/5
    Value / Valeur

    Quality / Qualité

    Effectiveness / Efficacité

    Recommended? You Betcha!
    May 11, 2022

    Great mascara!

    I’m always hesitant to use waterproof mascara because I find it oily but this one is great! It doesn’t flake off or leave any residue. You definitely need a remover to take it off though, soap doesn’t work.

    Flag as Spam
    Review collected via Butterly Logo
    Member tried this product as part of the Product Review Club®
    4.0/5
    Value / Valeur

    Quality / Qualité

    Effectiveness / Efficacité

    Recommended? You Betcha!
    May 10, 2022

    Mascara durable

    Ce mascara a une bonne tenu et donne un look naturel. Je l’ai porté des journées plus chaude et il tenait bien, n’a pas coulé comme quelques autres mascaras porté auparavant.

    Flag as Spam
    Review collected via Butterly Logo
    Member tried this product as part of the Product Review Club®
    4.0/5
    Value / Valeur

    Quality / Qualité

    Effectiveness / Efficacité

    Recommended? You Betcha!
    May 10, 2022

    Enjoyed this mascara!

    First of all I loved that this was a natural mascara that had fortifiers to make your lashes longer. However it fell short for me because the brush wasn’t a plastic one and in my experience the plastic brushes are the ones that make my lashes the longest.
    I probably would use in my repertoire but not my first choice

    Flag as Spam
    Review collected via Butterly Logo
    Member tried this product as part of the Product Review Club®
    4.0/5
    Value / Valeur

    Quality / Qualité

    Effectiveness / Efficacité

    Recommended? You Betcha!
    May 06, 2022

    liked it

    I like using this product because it made my lashes fuller more plump. I liked how it didn't clump much. This product is worth using. would recommend. thank you letting me try

    Flag as Spam
    Review collected via Butterly Logo
    Member tried this product as part of the Product Review Club®
    4.0/5
    Value / Valeur

    Quality / Qualité

    Effectiveness / Efficacité

    Recommended? You Betcha!
    May 05, 2022

    Excellent clean, non-waterproof option!

    I honestly had never tried a Rimmel London mascara before receiving Kind & Free. Blush, shadow, and liner but not mascara. I was surprised how much I liked it!

    It’s formula was just the right consistency and left no clumps each of the 15+ times I tried it. Is it weird that l liked it’s scent? The brush was top notch and worked really well even though I prefer a larger spindle. I experienced no irritation, burning or allergy issues. Kind & Free is non-staining and easy to remove, requiring just water and a wipe.

    The only issue I had was it’s longevity when under steam, heavy sweating or teary eyes. I have an eye that constantly tears as a result of many surgery’s and so I only use water-proof, welded to your eyes formulas. To be fair, please keep that not so pretty picture in mind when you consider Kind & Free.

    I would definitely recommend this mascara for those who love conditioning ingredients, and a clean, non-waterproof formula. I’m giving it an 8.5/10 and thumbs up!

    Flag as Spam
    Review collected via Butterly Logo
    Member tried this product as part of the Product Review Club®
    4.0/5
    Value / Valeur

    Quality / Qualité

    Effectiveness / Efficacité

    Recommended? You Betcha!
    May 05, 2022

    Great for no-makeup looks

    The Rimmel Kind & Free Mascara is great for everyday, no-makeup looks. It felt light on my lashes, and wasn’t gloopy or clumpy. It looked quite natural while defining my lashes. I used it on a warm, sunny day and was relieved that it did not leave me raccoon eyed at the end of the day. I liked that the brush did not disperse too much product. Overall I recommend this if you’re going for clean, simple looks.

    Flag as Spam
    Review collected via Butterly Logo
    Member tried this product as part of the Product Review Club®
    4.0/5
    Value / Valeur

    Quality / Qualité

    Effectiveness / Efficacité

    Recommended? You Betcha!
    May 04, 2022

    Different and interesting

    This mascara was really different than anything i've tried before. I find that it was much easier to remove than most of my previous mascaras, however it did burn my eyes a little as I was washing it off. Regardless it left my eyelashes feeling conditioned and strong which I really enjoyed considering after some mascaras, it leaves them feeling brittle. I like to use this is as an everyday mascara or a base before using other mascaras

    Flag as Spam
    Review collected via Butterly Logo
    Member tried this product as part of the Product Review Club®
    4.0/5
    Value / Valeur

    Quality / Qualité

    Effectiveness / Efficacité

    Recommended? You Betcha!
    May 02, 2022

    Excellent

    Works very well. No issues at all. Much better than others kinds that I have used. REally adds a tremendous amount of volume and is very easy to apply.

    Flag as Spam
    Review collected via Butterly Logo
    Member tried this product as part of the Product Review Club®

    These reviews are the subjective opinions of ChickAdvisor members and not of ChickAdvisor Inc.