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4.4/5
454 reviews
Rimmel London Kind & Free Mascara Reviews
#11 in Mascara

Description

A clean mascara that works, no compromises. 100% vegan & kind to animals. Free from fragrance, mineral oils, and animal derived ingredients. A clean mascara that delivers conditioning volume & length for up to 36 hours. The formula is infused with organic certified shea butter and biotin.

    3.0/5
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    Recommended? You Betcha!
    April 20, 2022

    Kind and Clean

    I received this product for free for testing purposes.
    It's great to see company's providing cleaner options finally. This tube of mascara has way better ingredients including moisturizing Shea butter compared to the other ones from Rimmel. For that I am thankful. Some people have sensitive eyes so it's a better option for them. My eyes aren't sensitive to mascaras so for me I don't notice if it makes a difference. It claims to be lengthening, clump free and smudge proof. It does lengthen just a bit and it is clump free but it isn't smudge proof. It doesn't have the greatest scent to it... it smells pretty strong like Shea butter. It works great to fan out my lashes when I apply it though. And it definitly lasts all day. I would buy this simply because of the better ingredients. But I don't know if it is better then other natural mascaras on the market.

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    2.0/5
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    Recommended? Fugheddaboutit!
    April 20, 2022

    Mediocre mascara

    It was a mediocre. Didn't really hold the curl well or add much volume. I think there are better options on the market. The formula may need to be improved to help hold the curl.

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    4.0/5
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    April 20, 2022

    It’s okay

    I am not a big fan of mascara. This one was okay to use, still felt a big chunky. It wipes off quite easily with makeup wipes. I appreciate the conscious effort for cruelty free.

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    5.0/5
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    Recommended? You Betcha!
    April 20, 2022

    Loved how my lashes looked!

    I love that this product is vegan. I love how my lashes look. I'm lucky to have dark and fairly long lashes naturally - this mascara enhanced it! My lashes didn't feel like they had too much product on them either! Amazing!

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    5.0/5
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    Recommended? You Betcha!
    April 20, 2022

    Super lashes

    Holy looks great on the eyes and it is clean. Easy to apply. Leaves your eyes looking full and long. I'm switching mascaras!!! I love cleaner products. Doesn't everyone

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    5.0/5
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    Recommended? You Betcha!
    April 20, 2022

    Silky

    I tried this product and love it. Glided on smoothly. No clumping was present. Was very light weight feeling on my lashes. If your up for some all natural products etc try this

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    5.0/5
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    Recommended? You Betcha!
    April 20, 2022

    Mascara

    I got this product as a sample and I love it! It’s not super thick and it doesn’t make my eye lashes feel heavy at all and it looks super good with any kind of makeup. 100% recommend

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    5.0/5
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    Recommended? You Betcha!
    April 20, 2022

    Finally an eco and responsible product!

    Wants to have natural eyelashes? The product is for you! I like a natural good looking and nude makeup so this mascara works so well for me ! Responsible and ecolo product gives you the chance to have good results ! I always thought with sadness that people wants to be responsible do not have the chance to have good makeup! Thank you to gives me chance to change my mind ! It gives natural and log eyeslashes, not to thick not to thin ! That is the perfect condition !

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    5.0/5
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    Recommended? You Betcha!
    April 20, 2022

    No itch!

    I can't generally use mascara as it makes my eyes super itchy. This particular mascara does not make me itchy. I'm happy to finally have a mascara that I can use!

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    5.0/5
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    Recommended? You Betcha!
    April 20, 2022

    Superb

    This is a great product. Since I got this I am keep using it. Highly recommend everyone to try this and I am pretty sure you will love it. I will buy it for sure

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