just received this product to review and i love it . the wand is light and applys the mascara nicely . i would repurchase it .

This mascara is amazing!! It lengthens the mascara and gives you the 'I'm a diva' lashes!! Its the first thing i reach for in my make-up kit. Without a doubt, this mascara is the best I have ever tired.

Rimmel makes the best mascaras. Period. While I have found some of their other products to be hit or miss, they are my go-to brand for mascara. The wand is nicely shaped and not too thick, and I find the mascara smooth and effective. This is my current fave but I have used many of their mascaras with similar success. And I can get it at my local drugstore for a reasonable price!

This mascara is my favourite go to ! In fact Imlove it so much I've stocked up with several !
It really accentuates your lashes .. Giving them that POW! Lasts without flaking and removes quite easily ! Love love love !

Love this stuff!
Nice smooth consistency that applies easily and evenly.
The bristles are the kind that you can see individually (I can best describe them as the little spikes), not the clusters (fibre-style bristles). They are short, stiff and widespread - easily separate and comb your lashes while applying with this brush.
HERE'S THE KICKER: My lashes looked so long with this mascara! Long and natural, tapering rather than bulking up on the end and cutting off bluntly at the end.
Washes off without too much difficulty, as well, using just my facial cleanser (yes, 1 guilty plea of not using makeup remover before my cleanser).

Bottom line: this is my new go-to drugstore mascara!

got this free in the mail and adore it!! the brush is great and it goes on well and makes my lashes look awesome. love it and will recommend and buy again

Bought it coz my bestie swears by it. It didn't disappoint.

If you're looking for 'shock & awe' for your eyes, look no further! This mascara gives you beautiful, full, super long lashes. There is some clumping if you're not careful, and I was not able to find it in waterproof, but I put a coat of another brand on top and that solved my problem. Waterproof or not, I get the most gorgeous lashes with Volume Accelerator.

Love love loooove this. It does the job perfectly!

Absolutely amazing, I can see a huge difference in the length of my lashes so the I know the product actually works.