I love this scent the best! I am reviewing all three for the product review club, and I must say I love this one the best. This lip balm is so soothing and is made from 100% pure ingredients! Although it is a little pricey at $4.75, it is about the size of a lipstick. I would definitely recommend this!

I received this lip balm as part of the product review club with CA. This lip balm is wonderful because it uses all natural ingredients. It glides on smoothly on my lips and it leaves my lips feeling very soft and silky for hours. It also uses a beewax formula which increasing its moisterizing properties, but it doesn't leave your lips feeling sticky or waxy. I think Softlips had done a great job with this new line of lip balm!!

I asked my hubby to test out these lip balms with me. While he prefers the fragrance free lip balm, I must admit I love this citrus scented one the best. This lip balm has a light, sweet, candied citrus fragrant and it gives me a little perk everytime I put it on. I love it!!

I got this yesterday as part of the Product Review Club, and of course I decided to try out the Citrus one first. I have tried their Softlips' slimmer formula (specifically the French Vanilla) and loved that tingly feeling it gave my lips, which this one doesn't do, but who really cares, right? The citrus has a nice smell, but it's also a very light scent. I find with some lip balms or lip glosses, the scent can sometimes be overpowering, which can almost give me a headache. Products for lips should not be too overpowering as they are just below your nose and can eventually annoy you during the day. So this was just the right amount. I don't need something that smells good, just something that moisturizes! I have to say this product works pretty well. I wear it under my lipstick and it helps moisturize the lipstick itself so that my lips look soft, healthy and juicy. Right now I'm actually rubbing my lips together, they feel so soft.

I like that this lip balm isn't chock full of chemicals, that's definitely a plus.

I don't know if I would pay $4.75 for the product though. While I normally like to spend lots on makeup, lip balm is usually at the bottom of my list for buying. I generally just go for the cheap stuff. You can go with a cheap lip balm, and it won't make too much of a difference. But if you got a cheap moisturizer, foundation, anything else, it's more noticeable. Lip balms are usually pretty much the same for me, they all do generally the same thing. This one is just a bit above average as it's way more moisturizing than the one I was previously using.

So, at $4.75... maybe. If I feel like splurging! I definitely recommend it though! That's for sure!

This is one of the best lip balms I have ever tried - and trust me, I've tried a lot. I have dry dry lips and apply lip balm throughout the day. The formula for this is so light, and smooths on your lips so well but doesn't feel sticky. It is a light coverage that moisturizes great. The citrus scent is refreshing, but not overwhelming and you can't really taste it when you lick your lips - which I like. The price vs. quality ratio is great.

The sunniest of the PURE line, Citrus has a fresh lemon/lime scent that is pleasant but not overpowering. I got this as part of a promotion we are doing with Softlips and was fortunate enough to be able to try all 3 balms from the new PURE line. What makes PURE special is that it is made entirely with natural food grade ingredients so you aren't slathering chemicals on your lips.

The formula is silky smooth and contains Beeswax and natural moisturizing ingredients including Shea Butter Oil, Almond Oil, Jojoba Oil and Aloe Vera Extracts to protect and moisturize lips.

The Citrus is my 2nd favorite to the fragrance free. I like that the scent isn't overwhelming but am much more drawn to vanilla based scents than citrus ones, which is why I'd rather have no scent at all. One thing all of the Softlips balms have in common is that they do make your lips feel very soft. Thumbs up!