Like an alcoholic herbal iced tea

The packaging is very beautiful and eye catching which is why I purchased it. it's a beautiful color when you pour into a glass. It is a lilac purple at first but all the color floats to the top leaving the bottom layer a light pink color so it creates this ombre effect.

The taste is pretty herbal. It's a light taste, not overpowering at all. You can taste more alcohol than anything in it. Its not sweet, it's pretty mild tasting. I ended up adding a little bit of 7up to it for sweetness.