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it Cosmetics


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it Cosmetics Reviews


it Cosmetics Hello Lashes
I received this mascara as a gift and it’s the only one I use now. It glides on so easily and with one coat plumps all my tiny lashes with no clumps.

It Cosmetics concealer
My grandma actually gave this to me because the color she got didn't match her skin tone and I'm so glad she did! The coverage of this product is ah-mazing! Seriously, if you haven't tried IT Cosmetics, do it!

It Cosmetics Vitality Cheek Flush in Magical in Mauve
I am a IT girl. This cheek product is great. A little goes a long way. You need to be careful with the application. Once you apply it will be there all day. All the colors are great and work with all skin tones.

IT cosmetics naturally pretty matte luxe trio
I was skeptical when purchasing this product, as I have been disappointed with eye-shadows in the past. I loved this product! These eye-shadows apply like butter, they glide on easily and stay on all day. They are silky smooth, highly pigmented and I love the matte finish. I...

It Cosmetics Bye Bye Cleansing Balm
This is definitely a splurge as for the price the product does not last long; however, it removes all trace of makeup and makes my skin feel soft and smooth. If you can afford it this is a must have for your skin care routine!

IT Cosmetics No-Tug Waterproof Gel Eyeliner
I had seen this on their QVC UK shows and wanted to try it as eyeliner is part of my every day look, I don’t wear eyeshadow unless I am going out out. I ordered it from their UK website and picked the shade Brown as most of my eyeliners that I wear on a daily basis are black...

IT Cosmetics Vitality Face Disc
I think this product and its concept are great, but the price tag just does it in. The disc is half bronzer, a quarter blush and a quarter highlighter. It also includes a really nice, big, clear mirror. All the shades are beautifully pigmented and very smooth. The blush and...

It Cosmetics 5 pc Your Most Naturally Pretty You
I bought this product to have a try at several products at a decent price. I was immediately hooked on IT cosmetics. The products are quality and first rate. Would highly recommend this line

IT Cosmetics O2 Ultra-Repair Liquid Oxygen Foundation
I used this foundation and i must say it covers all your imperfections. It is so light ......you feel like you are not wearing anything. Very good coverage but a bit pricey.

IT Cosmetics Vitality Anti-Aging Lipstick Trio
Not a bad products but all the three colours come out as pink when applied. Not like to suggested colours. Though they do stay on, so you don't have to reapply often.

It Cosmetics Tightline
I bought this because I am eyeliner challenged and thought this would give me the look of eyeliner in one easy step. Firstly the brush itself is TINY and doesn’t pickup much product. It didn’t give me a lined look at all despite me watching YouTube videos of how to use it...

It Cosmetics Bye Bye Under Eye Illumination- Medium
This for sure covers it all, Medium is a color match it the regular concealer (which is darker than what I usually get). I don't know what they mean by "illumination" as it does brighten, but that's because it's lighter than the regular medium shade. So I don't think that's the...

It Cosmetics Smile Brightening Blue Lip Gloss
I was really curious to see if this lip gloss would work. Unfortunately, I didn't notice any difference. My teeth didn't seem any whiter or more "vibrant". I get that the blue tint in the gloss could offset the yellowness of teeth, but I don't think it's worth...

IT Cosmetics Hydra-Sponge Airbrush Makeup Sponge
This egg shaped foundation applicator is ineffective and a waste of money. The odd shape is difficult to hold onto and the sponge sucks up almost all the foundation that is being put down. They need to go back to the drawing board on this one.