Makes your lashes look longer
Doesn't clump
Reasonable price but get it on sale

Amazing mascara. Love the look. Gives that extra umph ive been looking for. Will definitely buy again

Definetly worth the money. If I could have found it in navy would have given it 100%!

This mascara is similar to a bigger brands 'bad gal lash'
I love the big bold impact you achieve with the wand

My go to mascara, love the brush it's great for getting into the corners or adding more flare at the ends. I use Blackest Black, but the normal black looks great as well

I think this is everyone's favorite drug store mascara. And I can see why! This stuff is awesome and leaves my eyes clump free and my lashes long!

I have very fine lashes I am constantly trying to find a mascara that gives me volume and length. This mascara is definitely one of the better ones for the volume. Very little clumping definitely very full looking lashes. This is one of there cheaper mascaras and I find it works just as good as there expensive ones.

Classic! This will always be my go to, and favourite mascara! Lost of volume, full, long lashes since the 90's!

one of the best ive used.. stays on all day

For the price this is the best mascara I have ever used. I have very light, very thin eyelashes that are barely noticeable without mascara. Great coverage, does not clump and does not smudge. I try other brands every once in while and am never as happy as I am with this mascara.