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Almay

Established in 1931, Almay was the first cosmetic brand to use hypoallergenic and fragrance-free ingredients. It sells a full line of skincare products as well as makeup for face, lips, and eyes. The most popular Almay products on ChickAdvisor include the Smart Shade Makeup, Hydrating Eye Make Up Remover Pads, and the Almay Propel/Repel Eyeliner.

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Almay Reviews


Almay Smart Shade Pressed Powder
I love Almay, but unfortunately not this product. I use my own brushes and sponges for obvious reasons (normally products don't come with the best quality brush) but this also does not add a nice colouring at all-just leaves my face powdery. I was pretty disappointed

Almay Clear Complexion Primer
This is the WORST primer ever, it does nothing!!!

Almay Smart Shade Mousse Makeup
this stuff is difficult to blend completely though it can be done. Brushes seem to work better than blenders. If you aren't careful you'll end up with patches that have lots of coverage and other spots that don't. The only way to get it truly even is to keep painting it on, and...

Almay Wake-Up Hydrating Makeup
I received a coupon to try an Almay product and chose this foundation. Fortunately it was free because I wasn't too fond of it. I bought a shade closest to the foundation I wear now (and it actually looked really close!) but turned out to be way too dark for my face - the...

Almay Intense I-Color Play Up Liquid Liner
I applied three times and you still couldn't even tell I was wearing it! I'm pale, so if it's going to show up on anyone, it should be me! Sorry I would never recommend buying this colour. I do like the black pearl, although it doesn't last all day. Sorry if I'm rng

Almay Smart Shade Concealer
This provides NO COVERAGE at all!!! I don't know how they can even call it a concealer.

Almay Moisturizing Eye Make Up Remover Liquid
I bought this makeup remover to take off long wear liquid lipsticks and waterproof mascara and it only succeeding at doing one of those tasks. This makeup remover is a bi-phase liquid and looks a lot like oil and water and it basically mineral oil and water. This makeup remover...

Almay Line Smoothing Under-Eye Concealer
This concealer is nice because it has SPF in it. The coverage on this is pretty good, but it also has a very thin consistency. I find that over time, this settles into lines, so powder and touch ups are necessary while using this. I also find the shade range to be limited as...

Almay Oil-Free Makeup Remover Towelettes
I did not like these towelettes at all unfortunately. They did an ok job removing the makeup (for the exception of the mascara), however, it let my face very tacky and greasy. I felt like I needed to wash my face to remove the grease and residue off my face. I don't like to...

Almay Intense I-color Eyeliner - Raisin Quartz
This is the eyeliner I constantly have used for about 10 years now. The color matches so well with my green eyes. Not expensive at all and it's definitely my fave almay product.

Almay Hydracolour Lipstick with SPF15
I just started to use lipgloss, and lipsticks. I really using this one because my lips feel soft, along with adding a nice colour/shine to my lips that make them stand out more.

Almay Long Lasting Brow Color
I purchased this due to having VERY sparce and thin brows. I was one of so many who over plucked back years ago when it was "the cool look". Well, after all of these years, I am still paying for the look. My brows just never seemed to grow back. I have tried so many different...

Almay Liquid Lash Extenders Mascara
I love trying new products so I was excited to try this mascara. I have long lashes to begin with but they aren’t thick so I thought this product may help. First, the brush is super thick so it’s hard to get the inner corners of your eyes. Second, I found it was very clumpy...

Almay Intense I-color Shimmer-I Trio for Greens
I was quite disappointed with this product. The shadows didn't have much pigment at all. The applicator didn't do much either. The best part of this product was the image that showed you where to apply each shade. Then I took similar colours from other brands of shadows...

Almay soothing & De-puffing gentel eye makeup remover pads
The pads are thinner then I expected and doesn't really remove all the eye makeup, It works for some who where's light eye makeup on a every day not so much on waterproof & a heavy look or evening makeup. I needed two pads to remove Mac fluidline off completey.