The packaging said dark black but it looks more brown to me. It doesn't add a lot of volume to my lashes but it does give them a nice, more natural look to them. It enhances them just enough to look like I have naturally bold lashes. Otherwise it take many layers for my eyelashes to look bigger and better. The brush size is a bigger one which is good to get all the lashes but the product doesn't do that much so it's pretty useless.