I have very oily skin at the end of the day, and this foundation have worked wonders for me so far. I apply it in the morning and still look great in the evening. It is what it is. Matte foundation, perfect color for my skin. Worth the price.

I LOVE THIS FOUNDATION. I have like a million foundations but I am always reaching for this one lately, which is a surprise because I typically reach for my maybelline fit me or a high end one, but this one is sneaking up on me!

This stuff is FULL coverage! It feels like nothing on the skin and lasts for (on my oily skin) at minimum 7 hours. This drug store foundation covers like Estee Lauder double wear (another awesome foundation) but feels like Urban Decay Naked foundation. If you have dry skin I would exfoliate first and moisturize well. It is a true demi-matte finish and I find it works best with a beauty blender for application. Also it looks lighter in the tube than on your face so I suggest buying a shade down. For the money this guy is a winner!

I absolutely love this foundation! It goes on smoothly, sets quickly, it is buildable to give great coverage, and it truly lasts all day. No makeup lines, no mask look, just natural.

"Lasting Demi-Matte Finish. Never Dull. Never Flat."
"Air-light Oil-Free"
"up to 24hr"
"medium coverage"

Oh my my!!! I LOVE THIS PRODUCT!
It blends beautifully. I got the shade 105 Natural Beige and the match is perfect! A little goes a long way so you get more bang for your buck!
I wore this for about 12hrs and it was still going strong. A friend of mine tried it all day and slept and she still was impressed come morning!
The finish is great for me. It's looks really natural on the skin as it is not completely matte or overly "glowing". just perfect! I loved how it felt too. There was no creasing, settling in my fine lines or cake face. I even could get away without powdering afterwards. (Perfect in you are in a rush!)

The best drugstore foundation hands down!
It really compares to my Estee Lauder double wear which I love to wear on my more "princess" days :)