Athletes World is another good sports store, but the prices are a little more here, depending on what you are looking for. The sales staff is helpful in finding what you need too. They have really good sales, but not always on stuff that I want, so it's a bit of a toss-up. I think the apparel prices (most) are actually better than the shoe prices. I'm sorry, but I don't plan on spending $123.00 on running shoes when I can find a similar (or better) pair for $69.00. That just doesn't make sense to me. If you're willing to spend the extra cash, then you can find some pretty cool, good quality stuff here.