I received a travel size sample of this in the mail and because I've never personally used or have heard of others raving about John Freida products, I had no expectations. Nonetheless, I brought the shampoo with me on vacation and my first impression was that it left my hair smelling beautiful. After a couple uses, my hair was noticeably softer and much easier to style with! Despite every article and hairdresser's advice, I still shampoo my hair everyday and sometimes twice a day-- and this shampoo is perfect for my routine. I use it in combination with the conditioner to make my hair silky smooth. Although it is a pricier shampoo choice in the drugstore, in my opinion, it's worth every bit of my money. I haven't stopped repurchasing this since I've tried it.
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