ALMAY intense i-color powder shadow shades are expertly coordinated to intensify your eye color. Choose from trios for brown, blue, green or hazel eyes—it’s that easy. The silky powder blends smoothly and evenly. Long-lasting color pigments provide all day wear without fading or creasing.ALMAY intense i-color shades with light interplay technology are formulated with light catching minerals to instantly brighten eyes.Hypoallergenic. Opthalmologist tested.