Awesome toothpaste ,made my teeth nice and white and being a smoker and a coffee drinker I saw a good change in my teeth ,love the minty taste ,I don't use it everyday as it is abrasive to my teeth .I love the fact when I do use it I feel like I just came!E from the dentist.

My all time favourite tooth paste. Nothing compares to it. I'm a smoker and I drink coffee so you'd think my teeth are terribly yellow, but with this tooth paste you would never be able to tell! Forever will I be using this product!

This toothpastes really helps to whiten teeth, however it tastes not so great, as to be expected since there is baking soda in it, but definitely worth using if you want whiter teeth

Out of all the tings I've tried to keep my teeth white this one is fantastic. I have tried the strips, gels, etc that cost way too much now that I have a little one. This is a more cost effective way to get rid of the gnarly coffee and wine stains that seem so hard to get rid of. I had my mom and mother in law try it and it worked like magic!

Very nice taste. It leaves your mouth feeling very clean and your breath feels fresh. Was very effective at whitening your teeth after just a few uses. i would recommend this product.

I bought this toothpaste because it was on sale and I have continued to buy it because it works. No harsh minty taste or weird after taste after brushing.

Only use this brand for toothpaste! Love it, the only complaint is I feel like it could be a bit tougher in the whitening category. I do like it for a subtle not overbearing flavor/texture

I was really nervous about trying this toothpaste. Thought for sure it would have a really awful taste/aftertaste but thankfully I was wrong :) I love how clean and sparkly my teeth are afterwards. I found that after a week of use my teeth were showing signs of whitening!

J'aime cette pate a dents, car elle nettoie très bien les dents et elle les blanchit aussi graduellement! Elle ne goute pas extrèmement bonne, mais elle est efficace pour le prix!

I actually brush my teeth longer with this toothpaste. The annoyingly high volume of foam isn't a problem and my mouth feels cleaner when I am finished. No filmy aftertaste. Great!