Freshens breath

Bought it to whiten my teeth, I’ve only been using it for a few days so I haven’t noticed a lot of whitening effects yet but it really freshens my breath!!

Teeth not really whiter but bit white for sure. Nice product

I absolutely love this toothpaste. I have used Colgate products for a number of years. Compared to the Crest premium whitening toothpaste, I find this one superior. If you use it and are wondering why it is not working, it helps to use it twice per day. Otherwise, the results are a lot slower. I haven't used white strips in almost a year since switching to this toothpaste. I use it in the morning, then at night and finish with a mouthwash. Works great and I get comments on my teeth all the time!

Wow!

I absolutely love this toothpaste. It whitens and brightens my teeth in just a few uses. The mint flavour is not too strong and leaves the mouth feeling fresh and clean!

Good but not the best

This toothpaste leaves a great tooth feel after use however I haven't seen any whitening results . This product is good, but would not recommend if your goal is whitening.

A gentler way to whiten

For a reasonable price whitening toothpaste that doesn't bother my sensitive teeth, this is my go to toothpaste. I also like the taste, it is not too strong but minty enough to leave my mouth feeling fresh and clean.

Gritty with a Terrible Taste

This toothpaste was awful. It has the worst taste in the world and it is so gritty in texture, it does not taste or feel pleasant at all. I am supposed to feel like i have a fresh mouth and I just feel like I have a mouthful of grit that still needs to be cleaned. I didn't notice any difference in the whiteness of my teeth and this toothpaste was so expensive. Never again, sticking to Crest from here on in.
I received this product for free in exchange for an honest review,

Whiter brighter teeth

Colgate Optic White toothpaste is amazing. After 1 week of use, I was already seeing a huge difference in the colour of my teeth. They were brighter, whiter and shinier. My mouth felt fresher and cleaner. Great product!

Great Whitening Toothpaste

Colgate Optic White Platinum High Impact White Toothpaste is a great option for anyone looking for a toothpaste that gives a whitening boost. Even with the hydrogen peroxide, the glistening mint flavour doesn't have an overpowering aftertaste that is typical of the ingredient. I found it barely noticeable, which was a nice feature of the product. Overall, I did find that it whitened my teeth at least one shade and I noticed a difference while using the toothpaste.

Please Note: I received a rebate to test and review the product.