50% OF CHICKS DIG IT
The brand is well established and it's effectiveness proven, however, the taste is awful.
Everyone of the 4 members in our household could not contain themselves from gagging. It made up want to vomit. We don't know what ingredient is responsible for that reaction we all had. Sorry, Colgate!
These reviews are the subjective opinions of ChickAdvisor members and not of ChickAdvisor Inc.