I started using colgate in my 20's because it had a flavour i could abide. And have continued to use it mostly because any other time i've switched brands i haven't liked the flavour or texture of the alternate. Now that they make a 'total' solution I just pick the one that best suits my needs, which is enamel these days and use it. It would be nice if the price could come down a bit though.

Works well, price is good and it's available in most drugstores.

this is my favourite toothpaste. It cleans my teeth and my mouth feels super fresh

Colgate is a good toothpaste. I did not feel as great as when I use my normal toothpaste, but that is just me. My husband likes Colgate and it does not matter which toothpaste he uses.

We have used this on occasiions and can say that its not bad...

great for everyday, dose not do anything special but maintains great healthy teeth!

jaimme le gout et sais vrais que sa dure toute la journee, explosion de menthe poivree nais pas trop fort comme je pensais au debut. bravo

My only toothpaste. I have tried other products but always come back. Taste great.

Love the Colgate brand but not the "Total" line. It seems like its way to strong. My family has asked me to go back to the regular colgate toothpaste!

Awesome product!!! My mom has used it for a long time, and I tried it there. Liked it so much I started buying it myself!