I am IN LOVE with this lip colour!

I love the look of lipstick, but I don't like a sticky or dry feel.... and I have not been able to find a lipstick yet with staying power. This one actually stays on ... not 24 like it says... but a good 4-6 hours before you need to reapply the clear topcoat - and another 4-6 every time you do.
The base coats goes on smooth, and the top coat makes your lips feel great while adding a bit of shine, plus it smells good too!
I will definitely be buying more of this lipcolour!!

Lasts all day. No need to reapply.

I love this. It lasts all day. I have tried other brands and the are heavy, sticky and make my lips look wrinkly. With this my lips feel dry and look smooth. And it comes with a gloss you can put on over it that makes it feel silky.

the name says it all

once you put it in the morning, it really does stay all day! the formula is smooth, its not sticky and very lightweight! After a few hours and eating/drinking its starts to crease a little bit but not so significantly.

I love this stuff!

Covergirl Outlast All-Day Lipcolor is my go to lip product. I love that I just apply it once in the morning and it literally goes all day long.
I find that the colour in the tube is very true to the colour that goes on the lip. It dries fast and doesn't feather. I have one of their custom red ones and it's a perfect match for my skin tone and I always get compliments when I wear it and not a feather in sight.
The moisturizing lip balm that comes with it goes on smooth, is light weight and has a lovely strawberry fragrance to it.
The only complaint I have is that if you eat something that is very oily (like salad dressing) or greasy (pizza!) the lip colour does start to come off.
Otherwise, it's fantastic and I highly recommend it.

Only lipstick I'll use!

Who really likes to eat lipstick? Not this gal! That's why I love Covergirl's Outlast. Not only does it look great, but it stays on through anything. You only have to apply it once, no matter what you do. Eat, drink, whatever.... This lipstick has got you covered. Just make sure you've got waterproof makeup remover on hand, because eventually, you'll have to take it off.

Have used Covergirl outlast for years... this shade (brazen raisin) is a great colour and lasts all day!!! Just reapply topcoat as needed for shine and moisture

If you want a lipstick that really does stay on, this is your lipstick, one trick is to make sure it is dry before you add the gloss, breath in and out your mouth until you feel it dry, add gloss and just add gloss when you feel lips getting a little bit dryer, but the color is there to stay until you take it off, and even then it may be a bit of a chore, but worth if your like me and don't like reapplying lipstick multiple times a day, or having it come off on your cups, glasses, etc....

I discovered this lip color a few years ago and loved it. I ran out of it and moved on to other products for no particular reason. When at the store the other day and I saw it was on sale I bought it and still love it as much. I prefer to wear natural colours such as nudes and pearly colours and this one is perfect. The previous colour I had was nude and this is very similar but with a pinky tone to it. It lasts HOURS and compliments my skin tone perfectly.

I purchased this product in #100 and it was called "nude intensity" - the shade was a neutral pink and I absolutely loved the colour. It was a nude tone but it still had a nice amount of pigment to appear on my lips, it didn't wash me out and make me look pale like some nude shades tend to do.
The product feels very moisturizing on my lips when I first put it on but within 10-15 minutes the product begins to dry and I can longer feel anything on my lips.
I had very minimal transfer when wearing this too, I would have a tiny bit on my coffee mug in the morning but then I don't have any other transfer issues. The top glossy layer doesn't seem to last very long though, I reapply that often throughout the day but the base colour lasts me through an entire work day - it does fade a little bit after 5+ hours but you can see that the product is still there, just not as rich and pigmented as it was originally.

I needed something that would stay put for my wedding and I was pretty skeptical, but I absolutely love this. The colour stayed all day and the moisturizer topcoat was great and didn't dry my lips out. Easy to remove with the help of a lipstick wipe.