Effective

My wife said to me the other day that my teeth are really white. I use this 2x a week and my mouth and teeth feel great. I use it in the shower because it's kind of messy. Use bamboo toothbrush

Worth it

I love this toothpaste! I noticed a difference within a week. It's a bit more expensive than your average toothpaste but way cheaper than other natural whitening products. I love that it's natural and fluoride free!

Love the whiteness of my teeth

Hello toothpaste contains coconut oil baking soda and charcoal. The color is black but whitens your teeth gently. I use a soft bristle brush. After a few day, my teeth look noticeably whiter.