I received a free sample of this. I did not notice any difference in my hair after shampooing it. The texture, body still looked and felt the same to me. The shampoo itself is not super lathery and doesn't have a sweet, floral or fruity scent to it. I didn't see any difference in my hair, maybe the sample size was too small and I need to use the shampoo for a couple of weeks to notice the difference. Either way, I don't think it's for me as I didn't notice any effects to draw me into buying it.