LOVE LOVE LOVE this product, use it every day for a natural look for my curly hair. Doesn't weigh my hair down, so natural and leaves my hair super soft and shiny while maintaining my curls and cutting down on frizz. This is a product I will always have on hand!

I received the Pantene Pro V BB Creme when I went to the Pantene Beautiful Hair Bar. This Creme is amazing. I apply this creme on my damp hair and it protects my hair from the heat from my hair dryer and straightener. It leaves my hair feeling very soft and it lasts all day. I used to use Got2Be hair products for protection against the heat, but this has made me switch to Pantene. I recommend it for anyone with coloured and damaged hair.