Good but not amazing

Bought this as it was recommended, it was good but not amazing. I would probably go back to my usual shampoo/conditioner, would use again if on offer.

Great to get rid of yellow tones and brassiness

This is excellent for getting the blonde you want. It removes all the yellow brassiness. Use as often as needed to achieve the colour you want.
Use shampoo and conditioner for the best results.

I have been using this toning shampoo for several months now and I think it works wonders! I purchased it at my local beauty supply store for about $10 for a 460ml bottle (has alot in it). I was bleaching my hair blonde for a long time and wanted to find a good toning shampoo that would really banish yellow and brassy tones well and this shampoo did the trick. It comes in a darrrk pigmented blue shade (some toning shampoos come in purple as well) so I felt the more pigmented it was the better the result. When I really wanted to tone my blonde hair to a nice pale/bright blonde, I would leave this shampoo in for a couple minutes and I was very pleased with it. It has a perfume smell to it which didn't bother me some may not like it but its tolerable in the shower. I have recommended it to my friends as well as posted it on my social media, thats how pleased I was :)