Hard using anything else

this Is the MOST intoxicating of all the Aveda scents. I have been using shampure and only shampure for ten years I have many allergies some of which are environmental which make finding safe beauty products quite difficult. Fragrance free is not always the answer for those of us with allergies. YES, it’s true it is quite pricey... what I do is buy the salon sized bottles the store will provide you with a pump and it honestly lasts me almost two years I have very thick hair but it’s never longer than my shoulders and shampoo about three times a week (for reference). It leaves your feeling light and residue free which is important for me because I naturally have light coloured hair

I bought and used this in University, now when I buy it it brings me back to those days.....the fragrance I mean. It's the most delicious soothing botanical fragrance I wish Aveda would make body products with this. Pricey yes but it lasts forever. It's a gel formula that leaves your hair clean and manageable. I pair it with the conditioner. I always ask for this at Christmas as they offer great gift sets.

This shampoo is very expensive, but it really works great. I find it best in the summer months when you want a lighter shampoo. It goes not weigh the hair down a lot, adds volume, removes all oil. I have thick hair and I find a small amount when used with some water really gives you lots of suds. The smell is also great and natural!

This shampoo is amazing! Leaves my hair super clean without stripping it, and it smells amazing. It's like a spa treatment in your own shower. Even though it's on the pricey side, I will continue to repurchase this.

I've been using Aveda shampure shampoo for a few weeks now. I love the herbal scent - the shampoo itself is scented really strong but it's a fairly soft scent after. My hair and scalp seem really clean without feeling stripped.

The smell with this shampoo is worth the price! It's so spa like, so calming...I have used this in my shampoo rotation for at least 20 years. I think it's Avedas cult classic, you can't beat this, cleanses so well, I adore Aveda.

Love, love, love Shampure. I have used this shampoo off and on for 25 years. Every time I treat myself to a bottle of it I am reminded again and again how much I love it.

The shampure line from Aveda is not only affordable but it leaves your hair feeling great and smelling even better. I love using it because it makes me feel like I have just been to the salon. You cannot beat the price for such a high end product!

A friend recommended it to be and I wasn't into it based on the price. Then, I visited an Aveda salon for regular hair cuts and I fell in love with the product. I have some on hand at all times. My hair just feels and looks better with this shampoo. Wish I could find a cheaper version somewhere.

This was my favorite shampoo forever. I always used it. It has the best smell in the world!! For some reason it no longer works for my hair but if I could afford it I would bathe in it!!