This makes my clothes soft and smell amazing! I feel like I can use less than suggested so the price is just right for the amount of use I get out of it!

It is the only fabric softener I can use that my son doesn't break out to.

Love the smell this product gives to clean laundry. I've been using this product for years! I use the concentrated product, so the bottle is a manageable size. I could smell my clean clothes all day!