I LOVE this red! Was very happy with the colour. Only thing that really bummed me out was how it fades, fast. I have thick, long, dark hair, but with natural little hints of a red/brown. So I really loved this because it would work with your hair colour in a way that made it almost look natural yet still clearly dyed (other reds I have tried dont do that they just stay one colour it seems), it was SUPER conditioning and made my hair so soft & shiny (already have pretty shiny hair but never this soft! my hair is very coarse)....I have zero complaints really with this product because red fading is inevitable...but I cant find it anywhere at teh moment so thats my biggest complaint! I have a friend who is a hairdresser & I think she could find it at those hairdresser stores, but she moved away and now Im searching!! If you find it, buy it, and let me know where it was!! :)

I love putting red in my hair, but it fades so quickly. A friend told me about this product so I bought it and tried it... It made my hair such a beautiful colour and really brought out the red tones in my hair. I had sections that were highlighted, so those are super bright, which I love! It's a really nourishing conditioning mask as well, so I'm really happy about how shiny and soft my hair is. This mask is kinda like Manic Panic but definitely NOT as messy. I will definitely but this again when I'm out.
I'm just happy I can keep my hair vibrant red all the time now!! The only thing that I would like to see from them is more variety of reds. That would be awesome!!
:)