Nice scent. True to Ivory quality

Leaves clothes soft & gently scented. True to Ivory quality. Easy to find in most grocery stores. Easy to use in your routine. Recommend this if you need to freshen up more gentle items.

Baby smell

My son is almost 4 and people always ask me how he still smells like a baby. Well, the answer is Ivory blissfuls. I wash all his clothes with a small scoop of the booster and he gets to keep that amazing baby smell. The product is safe for his clothes and his gentle skin. My only complaint is that my local store is often sold out.