Like a lot of girls, i'm a sucker for packaging. This tinted lip conditioner is so adorable. The color is super pigmented. Actually a lot more pigmented than the regular tinted lip conditioner. It's such a nice color. Too bad it's not permanent. it's really moisturizing, like a lipbalm, but the color payoff is comparable to a lipstick. The only thing i don't like is that it's in a pot, so it can get kind of gross and it gets your finger dirty. But nonetheless, being the sucker i am with cute stuff, i bought a backup : )