This is a pretty expensive foundation which could be replaced by the Revlon Colorstay. However, this does give flawless finish when you are getting a lot of photos taken. This is not good for an everyday foundation because it is on the heavier side and you will look like you are wearing makeup. This does give a good full coverage look and when seen in photos it does look HD like.
I love the coverage and the fact that it does not dry out the skin or make it shiny and oily but the price could be a bit better it does last a long time but man thats more then a full tank of gas to pay for coverup they will make more ppl buy if its just a little less money
This is a holy grain foundation for any makeup artist or influencer. I love how this is super full coverage and how it comes in a wide spectrum of colors for everyone with every skin tone!!
Not a big fan of Make up Forever, when i went to study to be a make up artist, I had to work with their products and the foundation is not as great as the price you are paying for it.
it does have a lot of colours to choose from but still doesn't convince me. I found that Make up forever is over price and also overqualified.
If I had to choose one product I cannot live without, it would be this foundation. I absolutely love the lightweight formula, minimal scent, and excellent coverage. This product is not cakey or oily and dries fairly quick upon application but not too quick to prevent you from going over it with your trusty sponge! Leaves you with flawless skin and is also actually fairly moisturizing for a foundation. Have had a great experience using this on my own skin in addition to clients. It is extremely consistent no matter the skin type, in my opinion. Highly recommend this to those with sensitive skin, like myself, makeup artists (especially film industry where time is a serious constraint), and beauty bloggers alike!
This foundation is expensive! 52$ for a full size. However it is worth the money. I wanted a foundation that would even out my skin tone without completely covering up my beauty marks. People won't be able to tell you're wearing make-up, it's perfect for everyday use. The coverage is buildable and it doesn't flake off. It comes in a ton of shades too so finding a perfect match is easy.
Developed specifically for the film and TV industry's most advanced technology, Ultra HD Liquid Foundation creates a naturally flawless complexion—in and out of the spotlight. Invisible under the latest, super-focused 4k lens, this revolutionary foundation features uniquely-coated pigments that provide medium to buildable coverage with an even lighter weight, second-skin texture that looks just like skin. This formula leaves your complexion with the same flawless results that you’d achieve with a flat foundation brush in a tap and stretch motion. It contains hyaluronic spheres to ensure comfortable wear on all normal, dry and combination skin types, and it lasts all day, leaving a natural-looking finish. Now available in an expanded range of 40 shades to match all skintones, Ultra HD is the perfect everyday foundation for a flawless complexion—and it doesn’t require touch ups.
I really love this foundation and if I was made of money I would be using it all the time! I purchased a small sample size and thought it gave me great coverage, I looked great in photos and it was light feeling and felt good all day.
I have tried so many foundations and this one is the most overrated. I have light acne and combination skin. The only GREAT thing about this product is the amount of shades available. This liquid foundation does not wear well through the day. If you have oily skin, stay far away from this product. It breaks down quite quickly. It's not long wearing at all. A primer and a setting powder is required for this to behave, and even then other foundations lined with a primer/setting powder perform better. For the price, this is inexcusable. There are superior products available at your local Sephora for a more affordable price that are more effective. The coverage is buildable, which is also an asset. I would only recommend this to people with dry skin with minimal skin issues who simply cannot find their shade in another line. This way you could wear a sheer layer (which would look quite natural) and it won't wear down so horribly over the day. There are so many other options available for a superior price though.
As a professional makeup artist this is always my go to foundation. Available in multiple different shade with great coverage, this foundation can make you look camera ready with little effort. Absolutely love!
These reviews are the subjective opinions of ChickAdvisor members and not of ChickAdvisor Inc.