I bought the shade Sand because I was expecting to see a light brown sandy colour...which it's a decent shade it doesn't look at all like it does in pictures. It has waaaaay more pink/mauve in it. It is also NOT shiny at all either. It's a pretty flat colour on my lips. This has no staying power, it didn't even last 30 minutes. You really do not get much product in the tube so with needing to reapply all the time, it won't last very long. For a "gel" this is extremely drying. My lips were just begging for moisture when I got home.
I had high hopes for this because of so many people raving about it, but I definitely wouldn't buy another one.