Not the best, not the worst

I enjoy the scent of it. You don't really feel it on your lips, it's not sticky or drying. I find it took a long time for it to dry down to be non-transferable. The colour isn't that pigmented and doesn't last long.

Rimmel London's The Only 1 Lipstick has a creamy and vibrant formula. I tried this lipstick in 'Best of the Best' which is an amazing bright red colour.

The packaging is cute, colour is great and it stayed vibrant for quite a long time. However, I wasn't impressed with the ability of the red colour to stay where I applied it. I seem to have a love hate relationship with bright red lipstick and it was a frustrating day at work when I wore this product. I was constantly checking the mirror as it would be out of the lines, on my chin, on my teeth and it was just way too much maintenance. I definitely was not confident.

Good things were that the product was very pigmented and I really liked the colour, and it is super creamy, which makes me want to try it again, but then I remember everything else. Unfortunately, I wouldn't recommend it in the colour I chose, unless using it with a product that was able to seal it in place so it's not so messy.

Please Note: I was recruited to try this product at a reduced price in exchange for my honest review.

This matte lipstick is so disappointing.its very drying to the point of lips peeling and does not look very matte.does not last on,fades quickly.i have shade 200 Salute.need i say more about the only one except it will be the only one i will not be wearing.