This is a higher end mascara thats a little pricier than drug store brands but still not a terrible price at $25 Canadian. The overall effectiveness is amazing, great volume and length. Lasting curl and rich pigmented colour. I just tried this for the first time and I am so in love.

This was a good mascara. It applied very well on my lashes and did not product clumps. I liked the formula/solution it was perfect consistency. The colour was very black.

I love this mascara! It works very well but as it gets older can get clumpy. My lashes are super full and long. No need for fake lashes or additional mascara when you use this product. It comes in different colours and sizes. can be a little pricey but worth it!

AWESOME mascara the effect is visible with only one layer. The blacknest of it is just perfect, no clumps, the brush is really good to get those little lashes on the corner of the eyes.

I feel like there is never any difference between mascaras that I try. They say they specialize in volume, length, ect., but they always seem to look the same as the last. Except this one! When everyone was freaking out about Too Faced "Better Than Sex Mascara", I was all "I don't get it! It looks the same!!!!".

I finally purchased this mascara after hearing great reviews, and I have to say it is now my mascara Holy Grail. I can't decviate from this, because really, nothing lives up. I think my old Lancome Hypnose HG has now been replaced. The lengeth, and... blackness, are excellent. I don't find it smudges or flakes at all, just the perfect mascara. Tarte for the win!

I LOVE THIS MASCARA!! I'm a big fan of mascara, but this is my absolute favourite!! I have super super straight lashes and this product helps to keeps them curled after I use an eye lash curler! I've gone through countless tube of this and will continue to purchase! :)

This is my second favourite mascara.

The formal is light and the wand is great for separating your lashes. I use this mascara when I'm going for the minimal, natural makeup look.

I did not think I would like a mascara more than Tarte Lights, Camera, Lashes - but this gold packaged version of the mascara impresses me even more. It gives a more intense look so I use it for special occasions. I used to layer mascaras but this brand gives me the dark and curled look with just the one brush!

Amazing mascara. It truly makes my lashes long and volumized in a few strokes. doesn't clump or flake and lasts the whole day

I have dull flat lashes with two coats I am able to achieve pumped up volume with few clumps.