The store doesn't seem very big at the front but is massive inside. Staff are very welcoming and easy to talk to, as well as very helpful. The merchandise set up is very organized and you can easily find things. They offer a great selection of products, including affordable (cheap) ones to high-end merchandis, as well as organic/natural baby and momma products. They also have price-match guarantee and will beat competitor price by 10%! Love this store!