I picked up a trial size of this product at the checkout at Sephora. Since I wear waterproof eye makeup most days, I was looking for an easier solution for eye makeup removal that wouldn't irritate my eyes. I find that the pre-soaked eye makeup remover pads had too much solution on them and would get in to my eye. The pre-moistened face cloths often have parabens and irritants that dry my sensitive skin, and do not have enough power to remove my eye makeup. I found traditional liquid removers to harsh for my eyes.
One of my fave things about Make Up Forever's bottle design is that I can control the amount of product I am using because of the pump design. The product is a cream as opposed to a traditional liquid so it is easy to regulate the amount of product you're using. I have also managed to be able to remove all of my eye makeup with a few swipes of the cotton pad that I have pumped the product on to.
I definitely recommend this product, especially for travelling as there is little danger with leakage compared to liquid makeup remover.
These reviews are the subjective opinions of ChickAdvisor members and not of ChickAdvisor Inc.